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Editorial: Endangered Species -- May We Ask Why?
May 2nd, 2007

Editorial: Editorial: a Free Press
April 21st, 2007

Editorial: Airboat Noise
April 7th, 2007

Editorial: Another Delay in Dock Repair
March 5th, 2007

Editorial: Are Some Technological Wonders Economically Impractical?
February 27th, 2007

Editorial: Editorial: Weakest Tax Link Examined
December 22nd, 2006

Editorial: A New Year`s Resolution -- For the Levy County Commission
December 10th, 2006

Editorial: Political Tides
November 17th, 2006

Editorial: Blue Pencil Needed on Levy County Budget
October 30th, 2006

Editorial: Fiscal Incompetence?
October 2nd, 2006

Editorial: Paddlers May Get Hit in Pocket
September 18th, 2006

Editorial: Time for Another Cedar Key Tea Party?
August 30th, 2006

Editorial: Automotive Turning Point
August 11th, 2006

Editorial: Are There Limits to Southern Hospitality?
July 24th, 2006

Editorial: Armadillos and Anthros
July 9th, 2006

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Bad News for Print News, Good for Online

Bad News for Print News, Good for Online

Editorial

In a November 5 article the Wall Street Journal described the Fourth Estate as in trouble. The article reported the falling circulations of the nation's major newspapers, as documented in excruciating detail by the Audit Bureau of Circulations. Online news was identified as the culprit. Hello! Online news is clearly a part of what the WSJ grandly calls the Fourth Estate.

Let's analyze the situation. Big newspapers have lots of ads. (That's how they make their money.) The ads must be diluted with news articles—long articles. The print newspapers are delivered after those who are interested in the news have heard the news on the radio or T-V. News magazines like Time follow up with full fact-checked reports in color and with (sometimes) in-depth analysis. All these factors make some print newspapers obsolete.

Now compare the big newspapers with online Cedar Key News. The online readership of Cedar Key News has increased 53 percent in the past twelve months, from 554 to 850 visits per day. Cedar Key News provides LOCAL news, not days or a week later, but in some cases minutes or hours after the event. Notice the emphasis on "local." Some of the increase in readers results from new readers seeing our biweekly print edition. Some online visits stem from hot local issues. Some visits are to get hurricane news. Whatever the reason, Cedar Key news is in demand.

If you are reading this shameless editorial boosterism in the old fashioned print format, check us out at www.cedarkeynews. And put us on your favorites pull-down menu.

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Cedar Key News

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